Tuesday, June 26, 2012

The Many Iterations of a Frog

There are times I just know that a new design is going to be a hit and times I just create a design I like and cross my fingers others like it, too. Sometimes they do and sometimes they don't. The ever changing popularity of the Frog Clock has been a total mystery to me. This is the first one I did. To be honest I didnt' love it, but it was wildly popular for many years, one of my top sellers. 

Then, almost overnight no one wanted it anymore. That happens, and that's fine. I love rethinking designs, coming up with a new version is fun for me. So I created Tree Frog, a more graphic take on the little guy. 

Personally, I loved Tree Frog. It's a more modern style, the frog is central but the border is the key to it's appeal. At least for me. But...no one wanted it. 
Now I know Frogs are popular. My Frog Alarm Clock has always been a best seller, and so have the Frog Magnets. But no one else seemed to love this little guy. So last year I tried again and came up  with Leap Frog, going back to my usual whimsical style.
Again, I love this happy guy. He just made me laugh. He reminds me of a kids book illustration, he just seems like he must have a story. I was sure frog sales would pick up again when I added him.. But again... almost no one wants him. I was (and still am) puzzled.

Now, I've looked around stores, shows and on the web, and frogs are still popular. Not the fad they once were, and not like cats and dogs and horses, but still very popular. So, I refuse to give up. This week I sat down, and here I go again. 

He's almost done. Wish me luck...

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